Lab Tested in New
The ability of dogs to be super-human is worthy of worship.
Dog powers of smell, sight, hearing and stamina, their
dedication to tennis balls and determination to extinguish
the squeak of even the toughest toy are characteristics we
humans can only dream of.
Dogs are amazing, but they’re
not immortal. Our dogs are flesh and blood, just like us –
but with more hair. As we bring them into our lives and
modify their natural instincts, such as not to go out in the
rain or to cross roads at night, or snow-shoe, go rafting or
ride in a stroller; the need to equip them with gear to keep
them safe and comfortable increases.
D-fa Dog equipment is
engineered specifically for dogs by people who love dogs,
live for the outdoors and have decades of experience
designing outdoor gear for humans. Our dog jackets and other
gear are made with comfort, protection and doggy-ego needs
Our proving ground is the Southern Alpine region
of New Zealand. Our mountains and lakes are teeming with
things to chase, tracks to explore and rapids to run. You
will likely see a D-fa dog here testing out gear on their
evening walks, tracking a deer or digging someone out of an
avalanche. We test all of our jackets and gear on real dogs
doing real doggy stuff. Check out our Dogs of D-fa to meet
some of our development dogs.
Dogs can make an adventure
out of anything – a walk around the block, a trip to the
beach or an expedition across a mountain range. Every outing
is an experience and whatever their size, lineage or
circumstance all dogs have their own sense of adventure.
Stature, breeding and circumstance place no limits on the
need for comfort and the desire to enjoy the wind in your
fur and the scents of the world in your nose. Our dog gear
is designed and tested in New Zealand to help canines and
their owners make the most of any adventure, wherever it may